Relegating Sega’s 2006 line of sports games to lame duck status, Electronic Arts and ESPN have signed “a 15 year integrated marketing agreement that will alow for all of EA’s sports franchises to have access to the network’s programming and personalities.”

Aside from having provided Phil Mushnick with the bulk of next Friday’s column, today’s vague, intensely weird announcement is wonderful news for those of us who longed for the day we could unlock the hidden Tony Kornheiser character in “NFL Street 2”.

(now with extra boo-ya!)