Given Billy Beane’s alleged disdain for players who look good in a pair of jeans, I suppose this partnership is happening on the right side of the Bay Bridge.
SBC Park’s unique right-field configuration — the long, narrow arcade where fans have craned their necks watching Barry Bonds’ historic blasts fly into McCovey Cove — is about to get a facelift.
The Giants announced an agreement Friday on a five-year partnership with San Francisco-based Levi Strauss & Co. to sponsor the right-field section, which will be renamed Levi’s Landing.
Banners and flags will feature the new look on the slanting 25-foot-high wall, only 309 feet from home plate at the foul pole.
In a completely unrelated story, Shea Stadium’s Pepsi Picnic Area has been renamed Gloria Vanderbilt Gulch. It doesn’t quite roll off the tongue, but wait ’till you see the banners and flags on Opening Day.
1B J.T. Snow, most recently with San Francisco, has signed a one-year deal with the Boston Red Sox.
i can see the red sox getting into this in an effort to squeeze every last dime out of fenway. of course the way they’re operating they’ll probably sell the naming rights to toughskins or something.