The Gersh Agency is aiming for the fences by launching a baseball division. As part of the move, Gersh Sports has hired Paragon Sports Management’s Joseph Longo and Matt Walker as division head/sports rep and vp business development, respectively.
Longo and Walker bring a roster of talent that includes Major League Baseball players David Dellucci, Luis Ayala and Brett Tomko (above) as well as retired stars Matt Williams and Lenny Dykstra. Walker also adds fighting champion Randy “The Natural” Couture of the UFC to Gersh Sports’ client list.
“We love these guys who we’re getting into business with,” said agency co-president Bob Gersh, a lifelong Dodgers fan. “We think with the way the entertainment business is moving, athletes really have a desire to cross over and work in TV and film.”
Indeed, can you imagine all the amazing cinematic and small-screen opportunities that must await someone with Brett Tomko’s star power?