It’s quite an evening to discuss Budweiser commercials.

An overseas subscription to When Saturday Comes costs an arm and a leg. Or more accurately, about $75 a year. I’m not complaining, however, as I think that’s a small price to pay for a publication that sets the record straight when it comes to the sporting scene here in the U.S. of A.

From WSC’s “TV Watch” columnist, Simon Tyers.

The biennial search for the least thought-through cash-in on a major football tournament may have been settled right at the outset by the Budweiser Academy. Not only does the humour derive from the basic principle that Americans don’t know the first thing about soccer, a big comment to make when their national side are above England’s in FIFA’s rankings, but it appears whoever storyboarded the advert doesn’t even understand American sport. Bad enough that a basketball coach, Kevin Cadle (above), is shown coaching gridiron footballers. Worse that we see a player collecting a punt from the goalkeeper and making off the other way with the ball in his hands, when, if he was aware of American football rules, he should be returning it towards the keeper’s end.

On the bright side, it’s a far funnier use of “Eye Of The Tiger” than those Starbucks commercials. Other than that, though, Tyers nailed it.